Black Friday is wrapping up and next is the local counterpart “Shop Small Saturday” or “Small Business Saturday.” Shoppers are encouraged to kick off the holiday shopping season at local businesses to strengthen local neighborhoods and support many small and speciality stores.
Scheduled for the Saturday following Thanksgiving “Small Business Saturday” began in 2010, it is promoted nationally by American Express in partnership with small merchant account holders. The counterpoint to “Black Friday” and “Cyber Monday” has since been embraced by local business and civic organizations across the country. This includes a proclamation from Mayor Ed Murray recognizing Small Business Saturday as an opportunity for “the City of Seattle celebrates our local small businesses and the contributions they make to our local economy.”
Fremont Chamber of Commerce Director Jessica Vets spoke about Fremont and the many unique small businesses here in a profile for American Express this year:
Along with promotion by Amex, “Small Business Saturday” is also associated with several popular hashtags including #ShopSmall and #SmallBizSat and can be tracked across social media. Restaurants, shops, entertainment, and other services are all included, many of which run their own promotions for the event.
Celebrate “Small Business Saturday” this weekend and beyond by shopping Fremont for the holidays, have fun shopping small in a big way!